Creativeword complete SouthGate, Bath marketing literature for Jones Lang LaSalle

December 2012 saw the team at Creativeworld exclusively appointed by commercial property agency giants, Jones Lang LaSalle, to design and produce all marketing literature for their recently commissioned investment opportunity, SouthGate, Bath.

SouthGate, since its opening in 2010, has grown to become one of the area’s most popular regional shopping destinations, offering 38,369 square metres of retail and leisure space accommodated in a unique open street mall in Georgian style architecture.

With a development of such grand stature and history, it was important for Jones Lang LaSalle to bring in a creative marketing agency that has the specialist expertise to market such a scheme, and due to our great working relationship with them in recent years, the investment team had no doubt in their mind to appoint us.   Creativeworld’s MD, Clive Wood, commented on the recent appointment. “We have enjoyed a great working relationship with the Jones Lang LaSalle team over the years; they know what we are capable of as an agency and how we pride ourselves on the high quality of service we provide.”

Bath is a regional centre located in the south west of England in the county of Somerset. In 1987 the city was awarded status as a UNESCO world heritage site recognising its international cultural significance with major historic sites including the Roman Bath, Bath Abbey, Royal Crescent, and the historic Grade two listed Bath Spa Railway Station.

We have enjoyed a great working relationship with the Jones Lang LaSalle team over the years; they know what we are capable of as an agency and how we pride ourselves on the high quality of service we provide.

When appointed on a project of this scale, part of our job is to recognise what will be required in terms of marketing literature and to advise the agent and landlord what we feel will be necessary to best showcase the asset.   “When a scheme of this nature becomes available to the market, it is important to get every component planned, prepared and organised from the offset. By doing this it allows us to produce designs of the highest quality within the time constraints provided.” Clive added.

A 44 page case bound, oversized A4 brochure was produced, filled with aerial and location photography of the scheme, custom maps and charts, a detailed in-depth analysis of the site’s financial standings, along with information about the area’s unique history and heritage. The brochure was also created in an interactive format, making it easily accessible.

To complement this, a custom built interactive website and data room was designed and developed. The site includes a selection of fully downloadable documents, which can be accessed through a secure login system. All downloads can be monitored through a statistics segment, with site traffic readily available to the vendor when called upon, allowing them to monitor the activity of interested parties.

http://southgate-bath-investment.com/

Creativeworld complete uniform finish for Simon Jersey

February 2013 saw the start of an exciting new collaboration at Creativeworld. Our team was exclusively selected from a range of agencies by workwear giants Simon Jersey, as they sought a specialised creative design agency to produce the company’s new range of corporate mailers, for distribution to over 65,000 of their existing client base across the UK.

“When we received the call from the Simon Jersey team asking if we’d like to be considered for the project we were keen to learn more of their requirements and what they had in mind, confident that we could develop the perfect creative for them. Our extensive experience in the design and print industry made it an easy choice for them to trust us with the project and for us to do what we do best and produce a great range of unique concepts.” Says Creativeworld, Sales & Marketing Manager, David Bates.

The brief was to develop creative design options and layouts for six different business sectors for the 2013 Simon Jersey product range, along with indicative internal spreads for each.

Our extensive experience in the design and print industry made it an easy choice for them to trust us with the project and for us to do what we do best and produce a great range of unique concepts.

The exciting range of mailers, branded under the ‘Work in Fashion’ strapline, included a series of six bespoke 12 page and 8 page design offerings, each showcasing an industry specific range of work attire from the latest Simon Jersey range.

“When we are creating something that will distributed to a company’s clientele, such as a mailer, it’s important we capture the brand’s identity and what they represent throughout the document. This is something we really focused on when we developed the design and layout of the mailer.” Added David.

At Creativeworld we feel it’s important to develop a true understanding of each company we work with. By having this understanding and appreciation of their vision and direction and what they hope to achieve, we are able to create innovative solutions designed specifically for them, so delivering something truly unique to that business.

Thornton Sports sponsor Lancashire FA Amateur Shield

Thornton Sports sponsor Lancashire FA Amateur Shield sfy.co/fIIG #storify

Creativeworld – Continuing to Deliver High Quality Marketing Solutions For SJA Film Technologies

At Creativeworld we work with organisations located around the world, taking us to some of the farthest corners of the globe, producing truly innovative design and marketing solutions along the way.

While this is something we are extremely proud of, as one of the North West’s leading design agencies we also take great pride in working with local businesses here in the heart of the region, and they don’t come much more local than our friends at SJA Film Tech.

Established in the summer of 2003, SJA started life as a slitting, rewinding and film supplier. As their business quickly grew, their range of products and services also expanded to include salvage work, degradable films, cast and oriented polypropylene, sandwich lidding films and release liners, as well as de-spooling and silicone coating services, to an extensive customer base…and all from their headquarters in Altham.

The quality of work the Creativeworld team has produced over the years for us has been key to us growing as a business.

Now, ten years later, SJA is a leading supplier of ‘Single Ply and Laminate Substrates’ and has grown to become a major player within their industry. They can also boast an international clientele base from all over the globe, as well as the UK market.

“The quality of work the Creativeworld team has produced over the years for us has been key to us growing as a business and in turn has led to us developing contracts all over the world; we are now working with businesses in Australia, Finland and Portugal.” Says SJA, General Manager, Paul Scott-Bates.

2008 saw SJA and Creativeworld beginning to work together on a variety of exciting projects. Initially re-energising the SJA corporate identity brand, immediately followed by the creation of a custom built interactive website, offering news updates, mailing campaign capabilities and CMS, design and creation of mailshots, photography, and exhibition concept design and production.

 “Since the launch of the new site the Creativeworld team created for us, back in 2009, we have seen our analytics and traffic activity grow some 400% from the old, which has without a doubt played a huge role in use securing contracts globally as well as in the UK. It has enabled us to reach out to the niche markets we now work in which wouldn’t have otherwise found us.” Paul added.

Most recently we have designed a new corporate exhibition system for SJA, which will take centre stage at the ‘ICE Europe’ exhibition in Munich later this month. This will be the first exhibition of its kind that the company has been involved with as they look to expand to an even wider audience.

You can view SJA Film Tech’s website here: www.sjafilmtech.com

A World of Creativity for 30 years

For those of you who don’t already know, here at Creativeworld we are this year celebrating our thirty year anniversary in the Design and Marketing industry, an achievement that not many North West design agencies can boast.

So when our friends at ‘Lancashire Business View’ got wind of this great achievement they were keen to find out more about the man behind the company’s success and what drives him forward. We invited editor, John Henderson, down to our Altham Studios to meet our very own Managing Director, Clive Wood, as he talks all things Creativeworld in an exclusive interview.

You can read the full interview with Clive in the latest edition of Lancashire Business Views’ March/April issue, in their ‘Creative View’.

A World of Creativity for 30 Years

30 Years Young

We are proud to announce that 2013 marks a very special year for us here at Creativeworld, as we celebrate thirty successful years in the Design and Marketing industry.

Over the past three decades we have gone through some exciting times, none more so than the present and we have witnessed major changes within the industry.

The Company was started by our current Managing Director, Clive Wood, with a team of only two, before moving to its first official premises in Accrington six months later. Originally christened CW Advertising Agency, the company started out primarily in the printing and advertising sector working closely with local companies like Stuart Frazer, FD Sims and Broughtons.

Fast forward 15 years to 1999, a year which saw us relocate to a new home at Network 65, Burnley, and with it the birth of CW Advertising’s innovative sister company ITFX. With the emergence of the ‘digital age’ and the start of ‘online marketing’, ITFX offers customers high quality websites and new media solutions.

Now thirty years on, and many late nights in the office later, we find ourselves with a new name, a new state-of-the-art home in Altham, employing an expert team of over twenty five highly talented individuals.

Even though the two companies have always ‘cohabited’, the summer of 2010 saw our official rebrand under the banner of Creativeworld, as you know it today. This collaborative brand embodies one of the most complete design, marketing and new media experiences available from a single North West design agency.

We have enjoyed many ups and downs over the years, but the fact we have continued to deliver work of the highest quality year on year shows there is an even brighter future ahead of us

Throughout the last 30 years we have developed extensive experience which in turn enables us to deliver innovative solutions that consistently exceed our clients’ expectations. This has led us to working with some major organisations; Jones Lang LaSalle, Student Castle, Land Securities, Tesco, BASF and Suttons Group are just a few companies we have worked closely with who operate at the forefront of their industries – something we are very proud to have been a part of.

Clive Wood, Managing Director of Creativeworld comments “I’ve seen the design and marketing industry change dramatically over the last 30 years; the emergence of the online market especially has altered the way we operate and develop as a business, with social media and online advertising now becoming a necessity to our clients. We have enjoyed many ups and downs over the years, but the fact we have continued to deliver work of the highest quality year on year shows there is an even brighter future ahead of us, so here’s to the next thirty years. Bring it on I say!”

Creativeworld – North West Design Studio

A Great Big Creativeworld Happy Birthday to Simon Swindells

December 2012 saw the birthday of our very own Simon Swindells, and while another year has passed all too swiftly, many of us can still remember that ‘fresh-faced young pup’ that joined us all those years ago.

Looking to the Future

In this fragile economic climate we currently find ourselves, cut backs have been the trend of 2012. With tighter margins, and in many sectors a lack of business, it can be easy for companies to bury their heads in the sand and simply hope to survive.

Here at Creativeworld, Lancashire based design agency, things are different. We have continued to break the mould by further embracing the very latest technologies and employing individuals with unique talents and attributes, which ultimately enables our clients to benefit from the very best in full service creative marketing.

We are an award winning agency who this year celebrated our 30 year anniversary.

“All companies need to look towards bringing in younger talent as they look to where they are heading in the future”

We are happy to announce the appointments of two exciting new recruits in the shape of Natalie McGlynn and Jack Dyson. Both are in their early 20’s and bring to the table a strong business pedigree. Here at Creativeworld we are focused on the future, as our company Managing Director Clive Wood explains “All companies need to look towards bringing in younger talent as they look to where they are heading in the future”.

Natalie, who started her career with Greyhound Ford back in 2006, spent the past 6 years working predominantly in Admin & Sales Support, and has now been engaged as Simon Swindells’ (Partner) new PA. On her recent appointment Natalie added “I’m really pleased to be joining the Creativeworld family and can’t wait to get started”.

Jack started his career with local design agency ‘A Made Hand’ and more recently worked for North West publication group Live Magazines as an account manager. With his knowledge of PR & Marketing Jack was invited to become the company’s new Business Development Executive. “I’m thrilled to be joining such a well-established organisation and can’t wait to help drive the business forward in the near future” says Jack.

On the latest appointments Clive added “The hurdle that many marketing companies fall at is that they are concentrating so much on their clients’ needs they often forget about their own. We have to apply the same principles to ourselves as we do to our customers in order to develop”.

Road Transport Legislation and Compliance Proved to be a Full House for Backhouse Jones!

Road Transport Legislation and Compliance Seminar - Proved to be a Full House for Backhouse Jones!

Leading road transport solicitors Backhouse Jones kicked off the seminar programme at Commercial Motor last week with a typically lively session looking at the key current and future legislative issues that the Transport Industry needs to be aware of.

Compliance is everything in the road freight transport sector and this session was aimed guide visitors through the big issues around recent changes to O-licensing regulation, offering practical steps on staying legal and avoiding the wrath of VOSA and the Traffic Commissioner. The role of the transport manager, OCRS scoring, keeping true and accurate records and implementing a rigorous maintenance regime were all  covered in this session.

James Backhouse and Ian Jones were the speakers and visitors had plenty of time to get their questions answered.

This was surely one of the most popular sessions of the day.

Creativeworld were happy to be commissioned again by Backhouse Jones to create the Giant Banner Stands for use at the event and they were very well received!

The pictures below also show members of Backhouse Jones who were stopped in at the NEC while riding from their head offices near Clitheroe to…wait for it…PARIS!

Why??? I hear you ask! We it’s all in aid of Transaid, and those wishing to support the guys can donate by following this link:  http://www.justgiving.com/backhouse-jones-solicitors

Creativeworld goes sub-sea for BASF!

Creativeworld’s fantastic Sub-Sea presentation is now live on the BASF website – simply click on the following link and take a peek at what our talented team could do for you!

http://polyurethanes.basf.us/public/resources/videos

This presentation was only a small part of the project created by our in-house team  and has been used by BASF on a global basis for the past two years.

When it comes to creative animation…the only limitation is your imagination!

So why not give David Bates a call today to discuss turning your ideas into reality?